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Toolit

My role: Brand Identity & UI Design

 

Client Brief:

“Help us create an online community-building marketplace for craftsmen and at the same time make it easy for the customer to find the right person for the job.”

Solution:

It's getting harder to find the right craftsman for your everyday fixes around the house. New reports show a decrease in customer satisfaction. Many consumers are afraid of getting scammed or having to overpay for added services they didn’t account for. Due to this uncertainty building trust between the client and service provider is hard and people tend to rehire local craftsman they know instead of searching for more qualified experts that are more suited for the role. At the same time, smaller companies are having a hard time finding new clients without overspending on digital ads. Many solely rely on referrals and Google ratings from previous customers.

Toolit strives to become a market-leading on-demand service app connecting users all over Sweden to local craftsmen. To help Toolit achieve that goal we created an online bidding system where the user posts a job containing information about the problem they need to be fixed. The customer can Also add available dates, meta tags, pictures, and location to give a more accurate description of the problem.

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The job will then be posted on the dynamic board for all certified craftsmen to see. Tags and location filters can also be used to help to find the most suitable local jobs. Here Craftsman can find and bid on the jobs by supplying a price estimate and a personal message. The customer can then select the best person for the job. The price bidding ensures that the customers always get the correct and fair price estimate.

If the customer feels uncertain they can visit the craftsman's page in the app to read more about them & their services. They can also download certificates, view ratings, and read reviews from previous clients using the app. To further build trust we create an in-app secure payment system to make it easy and safe for the customers to pay for the service and at the same time make sure that the craftsman receives their payment in time.

 
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